MaaS, a regional and local development factor
To develop MaaS (Mobility as a Service), Mobility by Colas has positioned itself as a service integrator, also available in a mobility application, through its Moov'Hub service.. It provides an integrated cross-functional approach between existing mobility services and new private alternative solutions. It is a technical and commercial solution that pools and simplifies access to the entire range of services in the territory.
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In order to meet the new requirements of the Mobility Orientation Act (LOM) and to support the changes in mobility practices and expectations, changes are in progress in the local and regional authorities themselves in order to improve their services and to facilitate citizen travel.
With the proliferation of stakeholders and mobility solutions, how can we respond in a centralised way to the needs of users while supporting regional planning?
Moov'Hub responds to a desire for regulation by the authorities or developers of sustainable neighborhoods, offers of public and private services available in its territory. In fact, in addition to facilitating the mobility of users on a daily basis, Moov'Hub provides a tool for moderation and governance of the entire value chain, while promoting complementary innovative services.
Objectives of Moov'Hub
Moov'Hub is an integrated digital solution and a mobility and parking marketplace that addresses issues facing local authorities by:
- Improving traffic flows
- Promoting changes in citizen behaviour through multimodality
- Dynamically managing urban parking
Cross-cutting approach
Moov'Hub brings an integrated cross-cutting approach between existing mobility services and new alternative private solutions. It is a technical and commercial solution that pools and simplifies access to the entire range of services in the area.
Our role: to support you
As a system integrator, Mobility by Colas decompartmentalises mobility services, providing users with a unique digital experience. Users can accesses an array of services through a mobility application. Moov'Hub is a centre for monitoring transport practices and mobility (parking, public transport and traffic management). Public sector decision makers can thus identify areas requiring new developments and assess the effectiveness of the alternative mobility solutions introduced.
A solution for all stakeholders in the area:
Local authorities:
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A monitoring centre to analyse mobility flows.
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A decision-making and coordination tool for adapting mobility services and local and regional planning.
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An innovative technical platform linked with existing tools.
Users:
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Support for behavioural change.
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Multimodal route planning, dynamic guidance, real-time information, single multimodal and virtual viewing / reservation / payment.
Operators:
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An opportunity for deployment and growth.
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A digital channel for exposure and additional sales.
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Different integration procedures to facilitate boarding.
Companies:
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A tool for supervising, managing and encouraging behavioural change
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A digital solution for an attractive company
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Responding to corporate social responsibility challenges
CSR impacts of Moov'hub
Through its Moov'hub offering, Mobility by Colas responds to environmental challenges through various CSR impacts:
- Reduce commuter travel time on territories, reduce pollution, congestion and nuisances
- Regulate and adapt mobility offers on a territory to connect territories and promote intermodality
- Promote alternative mobility opportunities in remote/rural areas and develop frugal mobility spaces in peri-urban or rural areas
- Partner with local merchants to reward the virtuous behaviour of MaaS users