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Inventing
mobility services

Users

Users include several categories of individuals in a locality or region: employees, residents, students, tourists, senior citizens, people with reduced mobility, professionals in transit, as they fluctuate in an urban or suburban environment. These different profile categories have different types of mobility expectations.

Users want to benefit from services that are as close as possible to their needs, which is why they are often considered as contributors to the different solutions and therefore stakeholders in their own mobility. They share their data with players such as Mobility by Colas in order to obtain suitable functionalities. In other words, users are at the core of the establishment of our services and hence those of the different areas on their various scales: countryside, towns, major cities or regions.

Users want access to the best options to make their different journeys. Using a single augmented mobility application such as Moov'Hub, users share information about their mobility needs via the service operated by Mobility by Colas and governed by the local authority. We can then adapt the mobility service and/or include new services and, as a result, provide local authorities with targeted recommendations for public spatial planning. 

In the course of their increasingly personalised journeys, users are also looking for tranquil, sustainable and safe mobility. Through the ANAIS solution provided by Mobility by Colas, users are involved in their own road safety by providing information to better understand road use. As "guardian angels of the road", users take part in improved and more resilient planning of their area and thus improve their road safety.

Mobility by Colas is also working to facilitate mobility around major urban construction sites, both for people in transit and for residents and retail outlets in these changing neighbourhoods: by regulating last-mile construction traffic flows, the QIEVO approach reduces their impact on the everyday mobility of citizens and hence on their acceptance of changes in their living environment.